MBA Brand Management Intern - Summer 2024
Company: Campbell Soup Company
Location: Camden
Posted on: September 19, 2023
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Job Description:
Since 1869 we've connected people through food they love. Our
history was created by remarkable people, ideas, and innovations.
It serves as inspiration and foundation for our future success.
We're proud to be stewards of amazing brands that people trust. We
foster a culture of belonging where people come first, and
diversity is embraced. And we live our values, always, while
setting the highest standards for performance.Here, you will make a
difference every day. You will be part of a dynamic, collaborative,
and competitive team. You will be supported to build a rewarding
career with opportunities to grow, innovate and inspire. Make
history with us.What role will you play? How will you make history
with Campbell's? Apply today!Campbell Soup Company has an opening
available for a Summer 2024 MBA Brand Management Intern in our
Camden, NJ office. Join our Marketing department and work with the
teams responsible for leading our iconic portfolio of brands,
including Campbell's-- Condensed Soup, Swanson-- Broth, Prego--,
Pace-- Salsa, V8--, and many more!The MBA Brand Management Intern
will be a key team member of the Meals & Beverage Marketing Team.
The intern will be assigned to a brand and tasked with holistically
tacking a current and significant business challenge. Over the
course of the summer, the intern will perform in-depth analyses to
develop a strategic recommendation, culminating in a presentation
to the CMO and senior marketing leadership team.The Brand
Management internship is a comprehensive introduction to marketing
at Campbell's. As owners of their business' P&L, Brand Managers
are responsible for all consumer marketing activities and working
closely with cross-functional partners. As the internship
introduces students to this role, they will be expected to
collaborate with their cross-functional team across multiple areas
of accountability, which may include sales, packaging, and product
development. In addition to the strategic project, the internship
also involves immersion in day-to-day business needs including
competitive performance analysis, new product innovation, marketing
strategy formulation, and volume forecasting. Additionally, the
intern will be part of an active training plan, including plant
tours, retail sales visits, and interactions with our key agency
partners.Our summer interns play a key role in the company and, in
return, we provide them with a world class introduction to
marketing. We are seeking high-energy individuals who are
passionate about marketing and our brands. Qualified candidates
must possess strong leadership, analytic, project management, and
strategic thinking skills along with the ability to work in a team
environment.To execute our aggressive growth plans, Campbell's
first and foremost priority is developing top tier talent to build
our marketing muscle and promotional power. Come join us for the
summer as a part of Campbell's marketing.Minimum
Requirements:Current MBA candidate completing their degree in
spring/summer 2025, preferably with a focus/concentration in
marketingMinimum GPA of 3.0Minimum 2 years of prior work
experienceFoundational marketing skillsExcellent communication
skillsStrong analytical abilityAbility to work a part of a team
Creativity and thought leadershipThe Company is committed to
providing equal opportunity for employees and applicants in all
aspects of the employment relationship, without regard to race,
color, sex, sexual orientation, gender identity, national origin,
citizenship, marital status, veteran status, disability, age,
religion or any other classification protected by law.In that
regard, U.S. applicants and employees are protected from
discrimination based on certain categories protected by Federal
law. Click here for additional information.
Keywords: Campbell Soup Company, Camden , MBA Brand Management Intern - Summer 2024, Executive , Camden, New Jersey
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