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MBA Brand Management Intern - Summer 2024

Company: Campbell Soup Company
Location: Camden
Posted on: September 19, 2023

Job Description:

Since 1869 we've connected people through food they love. Our history was created by remarkable people, ideas, and innovations. It serves as inspiration and foundation for our future success. We're proud to be stewards of amazing brands that people trust. We foster a culture of belonging where people come first, and diversity is embraced. And we live our values, always, while setting the highest standards for performance.Here, you will make a difference every day. You will be part of a dynamic, collaborative, and competitive team. You will be supported to build a rewarding career with opportunities to grow, innovate and inspire. Make history with us.What role will you play? How will you make history with Campbell's? Apply today!Campbell Soup Company has an opening available for a Summer 2024 MBA Brand Management Intern in our Camden, NJ office. Join our Marketing department and work with the teams responsible for leading our iconic portfolio of brands, including Campbell's-- Condensed Soup, Swanson-- Broth, Prego--, Pace-- Salsa, V8--, and many more!The MBA Brand Management Intern will be a key team member of the Meals & Beverage Marketing Team. The intern will be assigned to a brand and tasked with holistically tacking a current and significant business challenge. Over the course of the summer, the intern will perform in-depth analyses to develop a strategic recommendation, culminating in a presentation to the CMO and senior marketing leadership team.The Brand Management internship is a comprehensive introduction to marketing at Campbell's. As owners of their business' P&L, Brand Managers are responsible for all consumer marketing activities and working closely with cross-functional partners. As the internship introduces students to this role, they will be expected to collaborate with their cross-functional team across multiple areas of accountability, which may include sales, packaging, and product development. In addition to the strategic project, the internship also involves immersion in day-to-day business needs including competitive performance analysis, new product innovation, marketing strategy formulation, and volume forecasting. Additionally, the intern will be part of an active training plan, including plant tours, retail sales visits, and interactions with our key agency partners.Our summer interns play a key role in the company and, in return, we provide them with a world class introduction to marketing. We are seeking high-energy individuals who are passionate about marketing and our brands. Qualified candidates must possess strong leadership, analytic, project management, and strategic thinking skills along with the ability to work in a team environment.To execute our aggressive growth plans, Campbell's first and foremost priority is developing top tier talent to build our marketing muscle and promotional power. Come join us for the summer as a part of Campbell's marketing.Minimum Requirements:Current MBA candidate completing their degree in spring/summer 2025, preferably with a focus/concentration in marketingMinimum GPA of 3.0Minimum 2 years of prior work experienceFoundational marketing skillsExcellent communication skillsStrong analytical abilityAbility to work a part of a team Creativity and thought leadershipThe Company is committed to providing equal opportunity for employees and applicants in all aspects of the employment relationship, without regard to race, color, sex, sexual orientation, gender identity, national origin, citizenship, marital status, veteran status, disability, age, religion or any other classification protected by law.In that regard, U.S. applicants and employees are protected from discrimination based on certain categories protected by Federal law. Click here for additional information.

Keywords: Campbell Soup Company, Camden , MBA Brand Management Intern - Summer 2024, Executive , Camden, New Jersey

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