Brand Manager
Company: Campbell Soup Company
Location: Camden
Posted on: April 16, 2024
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Job Description:
Since 1869 we've connected people through food they love. Our
history was created by remarkable people, ideas, and innovations.
It serves as inspiration and foundation for our future success.
We're proud to be stewards of amazing brands that people trust. We
foster a culture of belonging where people come first, and
diversity is embraced. And we live our values, always, while
setting the highest standards for performance.Here, you will make a
difference every day. You will be part of a dynamic, collaborative,
and competitive team. You will be supported to build a rewarding
career with opportunities to grow, innovate and inspire. Make
history with us.What role will you play? How will you make history
with Campbell's? Apply today!Come leave your mark on a newer
segment of our North American Foodservice (NAFS), and work with our
exciting and iconic Snacks portfolio! You will be responsible for
driving growth on the branded Snacks portfolio within the NAFS
business unit. You will set brand strategy, develop robust
marketing plans and deliver expected sales and profit targets
across all Snacks brands, which include Goldfish and Lance
crackers, Kettle Brand and Cape Cod potato chips, and Snyder's of
Hanover pretzels. The North American Foodservice division focuses
on all outlets away from home.Primary ResponsibilitiesBrand
Development: Lead integrated business planning, with strong focus
on the demand step, for all SKUs in the Snacks portfolio.
Collaborate with cross functional team of Sales, Finance, R&D,
and Supply Chain to deliver financial objectives. Strength turning
data into action mining for operator insights, managing the
P&L, and tracking and forecasting the business.Marketing and
Sales Activation: Lead the development of targeted marketing plans
across all relevant customer and consumer touchpoints. Work with
marketing agency of record to develop communication plans. Partner
with the US sales organization to develop training and selling
tools required to tell a consistent brand story and drive business
growth.Brand Strategy and Innovation: Lead the development of
annual strategic and operating plans for Snacks portfolio. Oversee
development of three-year innovation pipeline, supporting team in
all aspects from sprints to in-market execution.Influencing and
Thought Leadership: Lead the organization on changing the way NAFS
goes to market by demonstrating the role that Foodservice channels
can play in overall brand strategy. Be an active voice in
cross-division IBP meetings, seeking clarity and finding ways to
increase efficient decision making.Leading People: Ensure proper
training, coaching, performance reviews, and career development
opportunities for 2 direct reports.Job ComplexityThis position
requires:--- The ability to thrive in an entrepreneurial
environment and set a clear strategic direction with a bias towards
action.--- Experience and/or interest managing a small team of
associates; ability to motivate, development and support team
members in achieving business results--- Strong influencing and
communication skills to keep other functional areas and Snacks
Retail Marketing counterparts apprised of and aligned to business
priorities.--- Collaboration with Sales, R&D, Supply Chain, and
Finance partners to determine how to strategically grow the
business and execute with excellence.--- strong leadership and
ability to build relationships with stakeholders across the M&B
and Snacks divisionsMinimum Requirements--- Bachelor's Degree
Required. MBA strongly desired.--- Minimum 5 years experience, with
heavy experience in brand management.--- Food service experience a
plus.--- Experience managing people strongly desired.--- Strong
command and executive presence, high EQ and relationship building
internally & externally.--- Ability to lead cross functional teams
and projects, develop marketing strategy and plans, conducting
custom research and manage P&L.Working ConditionsThis position
is offered a highly flexible and modern work arrangement, allowing
you to achieve a better work-life balance. As part of our
commitment to our employees' well-being and productivity, you will
enjoy a hybrid working schedule with two consistent "Remote"
working days and three in-office working days per week.Compensation
and Benefits:The target base salary range for this full-time,
salaried position is between$105,000-$172,200Individual base pay
depends on work location and additional factors such as experience,
job-related skills, and relevant education or training. Total pay
may include other forms of compensation. In addition, we offer
competitive health, dental, 401k and wellness benefits beginning on
the first day of employment. Please ask your Talent Acquisition
Partner for more information about our total rewards package.The
Company is committed to providing equal opportunity for employees
and applicants in all aspects of the employment relationship,
without regard to race, color, sex, sexual orientation, gender
identity, national origin, citizenship, marital status, veteran
status, disability, age, religion, or any other classification
protected by law.In that regard, U.S. applicants and employees are
protected from discrimination based on certain categories protected
by Federal law. Click here for additional information.
Keywords: Campbell Soup Company, Camden , Brand Manager, Executive , Camden, New Jersey
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