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Associate Brand Manager, Innovation

Company: Campbell Soup Company
Location: Camden
Posted on: May 12, 2024

Job Description:

Since 1869 we've connected people through food they love. Our history was created by remarkable people, ideas, and innovations. It serves as inspiration and foundation for our future success.We're proud to be stewards of amazing brands that people trust. Our portfolio includes the iconic Campbell's brand, as well as Michael Angelo's, noosa, Pace, Pacific Foods, Prego, Rao's Homemade, Swanson, and V8. In our Snacks division, we have brands like Cape Cod, Goldfish, Kettle Brand, Lance, Late July, Pepperidge Farm, Snack Factory, and Synder's of Hanover. We foster a culture of belonging where people come first, and diversity is embraced. And we live our values, always, while setting the highest standards for performance.Here, you will make a difference every day. You will be part of a dynamic, collaborative, and competitive team. You will be supported to build a rewarding career with opportunities to grow, innovate and inspire. Make history with us.Come #makehistory by working on innovation pipeline for our full-force growth brands in Pacific Foods. Use your analysis skills and project management skills to help drive the future of these amazing brands.Essential Functions:Lead x-functional efforts to generate new and unique product ideas against the key consumer demand spaces.Assist with the creation and validation of a two to three-year innovation pipeline for the US Retail business.Lead the business case creation and launch of new items across core subcategories within Soup, Broth, Plant Based Beverage, and new adjacent, incremental spaces.Partner with commercialization leads on project management and timelines.Work with finance and core brand teams to assess viability and financial feasibility of new ideas including costing, pricing, P&L, size of prize analysis, volume projections, cannibalization, etc.Propose opportunities to optimize the innovation process and reduce speed to market.Partner with consumer insights for concept testing for quick identification of strong ideas and continuous consumer feedback as they progress through the development phase.Partner with R&D to develop product and technical requirements for new ideas.Partner with co-manufacturing resources to find new ideas and identify production opportunities for existing ideas. Work closely with sales to establish retailer partnerships that can be used to test new ideas. Drive culture of innovation through trend sharing, product sampling, and ideation sessions.Requirements:Bachelor's Degree required. MBA strongly desired.Minimum 3 years experience in CPG Brand Marketing. Note that MBA will count for some experience.Previous experience in brand innovation, food manufacturing and/or natural foods space are a bonus.Knowledge, skills, and abilities:Frequent use of independent judgment skills, problem solving, teamwork, creativity, and negotiation skills.Strong attention to details and the ability to coordinate and manage multiple tasks.Basic computer skills using Microsoft Office products.Excellent oral and written communication skills.Familiarity with POS databases i.e., Circana, Nielsen, SPINSAbility to identify opportunities to improve ways of working with core and x-functional teams.Ability to lead cross-functional teams through commercialization of new products.Ability to work in a fast-paced entrepreneurial environment. Highly analytical, motivated, decisive thought leaderStrategic thinking and creative problem solvingStrong consumer advocate and ability to influence decisions.Excellent project management skillsStrong initiative and results orientationSense of fiscal responsibilityCompensation and Benefits:The target base salary range for this full-time, salaried position is between$72,900-$117,300Individual base pay depends on work location and additional factors such as experience, job-related skills, and relevant education or training. Total pay may include other forms of compensation. In addition, we offer competitive health, dental, 401k and wellness benefits beginning on the first day of employment. Please ask your Talent Acquisition Partner for more information about our total rewards package.The Company is committed to providing equal opportunity for employees and qualified applicants in all aspects of the employment relationship, including consideration for employment, without regard to race, color, sex, sexual orientation, gender identity, national origin, citizenship, marital status, protected veteran status, disability, age, religion, or any other classification protected by law.

Keywords: Campbell Soup Company, Camden , Associate Brand Manager, Innovation, Executive , Camden, New Jersey

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